Sassafras Marketing Welcomes Jawan Sheppard
Jawan Sheppard has joined the Sassafras Marketing team as Group Account Director. Jawan is based out of Chicago, IL and will lead our Account Management team. He will provide clients with thought leadership to help solve their evolving business obstacles.
“When it came to hiring for the Group Account Director position, I wanted someone with great experience, knowledge, creativity and attention to detail that would elevate Sassafras as well as bring in new opportunities”, said Jenny Holton, President and CEO. “Not only does Jawan possess a big heart and true caring for people, but he also has 25 years’ experience in the marketing industry. I feel very fortunate to have Jawan as part of the Sassafras family. And, he came as a referral from one of our long-time clients; it doesn’t get any better than that.”
Jawan brings over 25 years of agency experience to the Sassafras team with extensive knowledge of shopper marketing, promotions, digital/social and brand activation for traditional CPG brands, including Coca-Cola, McDonalds, ConAgra, John Deere, Hyatt Hotels and MasterCard.
Coming from a larger agency, Jawan states: “Working at a smaller agency allows me to wear multiple hats and to get directly involved in all of our clients’ businesses. I can put my fingerprint on each client and collectively work with the team to grow their business and ours.”
Jawan has jumped right into this leadership position by fully immersing himself into the Sassafras culture. When asked what he enjoys about Sassafras thus far, he answered, “Everyone enjoys working together to accomplish goals which help the agency grow.”