We Need Your Help: Make Sleepyhead Beds a Community Star

October 5, 2011

Posted by Claire Cunningham

ad2's 2011-2012 Virtual Agency client partner Sleepyhead Beds has been selected as one of 15 semi-finalists eligible to receive a $25,000 grant from Mercedes-Benz USA. Each of the semi-finalists have a video located on the Mercedes-Benz USA Facebook page, and the top five videos with the most votes at the end of the contest will each win a grant.

Please vote for the Sleepyhead Beds video! Here's how:

  1. Visit the Community Stars promotion on Mercedes-Benz USA Facebook page. (You'll have to "like" the page first before you can interact with the promotion.)
  2. Click on the “vote” tab below our video.
  3. Log into your Facebook account, or Sign Up.
  4. Click “Allow.”
  5. Click “Share” so all of your friends and family can vote.
  6. Come back in 24 hours and vote again...and again...

Please vote every day.  Voting will end on October 21, 2011.

Please pass this email to all of your contacts and encourage them to support our efforts.  With this grant, Sleepyhead Beds would be able to get approximately 700 Kansas City area children off the floor and into a bed of their very own.


About Sleepyhead Beds
Sleepyhead Beds is a non-profit charitable organization serving the greater Kansas City area. Their mission is to provide a cozy bed and warm bedding to children in need.

Sleepyhead Beds was dreamed up while their founders were working with Jackson County CASA and Operation Breakthrough. They discovered that thousands of Kansas City kids were without beds of their own - either sleeping on the floor or sharing one bed with 3 or more siblings. 

Sleepyhead Beds looked to community resources for help. While there are plenty of great area resources providing housing, food and shelter, none of these agencies are equipped to handle beds. Sleepyhead Beds then thought of the outgrown beds sitting in garages and basements of the people they knew and sent out an email plea. The response was overwhelming, and a lightbulb went off. 

The idea is simple. Take gently-used, unwanted mattresses and bedding, sanitize and sterilize them, and distribute them to children in need. There is no application process - as long as there are beds, they go to any children that need them.


For further information about VA, feel free to reach out to:

Claire Cunningham, Senior Art Director         
ccunningham@mmgworldwide.com
816-522-9884

Mike Wells, Account Service          
mikegw82@gmail.com
816-838-9648